Hunger Action Month is a nation-wide campaign to raise awareness about hunger and to encourage each one of us to take action in our communities.
The campaign lasts four weeks. Each week has a theme to make people to get involve and help people create a future without hunger. These are: To Advocate, To Educate, To Volunteer and To Donate. There is a fifth theme Miscellaneous which covers other topics.
The client asked to follow the same branding of the previous year. However, 2020 was a significant year and, everybody was dealing with the COVID-19.
The campaign was re-branded to follow the same branding of the "I ATE" campaign food banks Canada recently released due to COVID-19.
New re-branding
